# Malta is Finally Ditching €50 Serums: A Shift Towards Affordable Skincare Malta, known for its rich history, stunning landscapes, and vibrant culture, has always been a beacon of tradition and luxury. However, a recent trend is shaking up the island’s skincare scene: the move away from expensive, high-end €50 serums. This shift is not…
**Genius? No, it’s just route one rebranded** *From London to Valletta, the emperor’s new marketing plan is wearing €2,000 sneakers* — Valletta’s Republic Street was grid-locked again last Tuesday, but this time not by cruise-ship passengers hunting for fridge magnets. A pop-up “drop” had landed: 200 limited-edition hoodies emblazoned with a stylised Knights’ cross, priced…
**Half-priced luxury? How Malta’s flash-sale culture is rewriting the island’s love affair with the high-end** Sliema’s once-quiet Bisazza Street has become a nightly catwalk of brown paper bags. Not the greasy sort from pastizzi, but the matte-laminated kind that used to be reserved for Paris or Milan. Walk past the new pop-up “premium outlet” that…
