Standing on the bustling Republic Street in Valletta, it’s hard to imagine that just a few floors above, in sleek offices, Malta’s online casino industry is booming. But it is, and it’s bringing with it a new buzzword: turnkey solutions.
What are Turnkey Solutions?
In the online casino world, turnkey solutions are like a one-stop-shop. They provide everything an operator needs to launch and run a casino – from the platform and games, to payment processing and customer support. It’s a plug-and-play model that’s gaining traction in Malta, the EU’s iGaming hub.
Why the Sudden Interest?
Malta’s iGaming sector is thriving, with over 300 companies licensed here. But setting up shop isn’t easy. That’s where turnkey solutions come in. They offer a quick, cost-effective way to enter the market. “It’s like renting a fully furnished apartment instead of buying an empty one and furnishing it yourself,” says a local industry insider.
the COVID-19 pandemic has accelerated this trend. With land-based casinos closed, many operators are turning to online solutions. Turnkey providers offer a seamless transition, allowing operators to maintain their services with minimal disruption.
Local Players in the Game
Malta has its own turnkey providers, like Aspire Global and SkillOnNet. These companies are not just riding the wave; they’re shaping it. They’re creating bespoke solutions tailored to Malta’s unique regulatory environment and player preferences.
Take Aspire Global, for instance. They’ve partnered with local banks to offer seamless payment processing, a critical aspect of online casinos. “We understand the local market,” says a spokesperson. “We know what works here and what doesn’t.”
But it’s not just about convenience. Turnkey solutions are also driving innovation. They allow operators to experiment with new games and features without the usual risks. This could mean more variety and better experiences for Malta’s online casino players.