Cashlogy: A Decade of Revolutionizing Payments in Malta

Picture this: It’s 2012, and you’re standing in line at the bustling Strait Street in Valletta, trying to grab a quick lunch at one of the popular eateries. You’ve got your wallet ready, but the cashier says, “We don’t accept cash today, sir. Only card or mobile payments.” Sounded like a scene from the future? Well, for Malta, it was just the beginning.

From Idea to Reality: The Birth of Cashlogy

In 2012, Kintech, a local tech startup, launched Cashlogy, an innovative mobile payment system. The idea was simple yet groundbreaking: allow users to pay for goods and services using their mobile phones. No more fumbling for coins or carrying bulky wallets. Just a tap, and you’re done. The rest, as they say, is history.

Cashlogy was born in Malta, but its impact was felt island-wide. From bustling markets in Marsaxlokk to quiet cafes in Rabat, the app became a staple. It was more than just a payment method; it was a symbol of Malta’s embrace of digital innovation.

10 Years, 100,000 Users: A Milestone Celebrated

Fast forward to 2022, and Cashlogy is celebrating its 10-year anniversary. With over 100,000 users, it’s clear that the app has left an indelible mark on Malta’s payment scene. “We started with a vision to make payments seamless and convenient,” says Kintech CEO, Mario Aquilina. “To see it become a part of everyday life for so many Maltese is incredibly rewarding.”

To mark the occasion, Cashlogy has introduced new features and rewards for its users. From cashback on purchases to exclusive discounts at partner outlets, the app is showing no signs of slowing down.

Cashless Malta: A New Normal

Cashlogy’s success is a testament to Malta’s shift towards a cashless society. According to the Central Bank of Malta, cash transactions have been declining steadily, with electronic payments increasing by 17% between 2019 and 2020 alone.

But it’s not just about the numbers. It’s about the convenience, the accessibility, and the flexibility that mobile payments bring. It’s about how Cashlogy has changed the way we shop at local stores, dine at our favorite restaurants, and even donate to charity.

As we look ahead, it’s exciting to think about what the next decade holds for Cashlogy and Malta’s digital payment scene. With Kintech’s commitment to innovation and the Maltese public’s embrace of technology, the future looks bright indeed.

“We’re not stopping at 100,000 users,” Aquilina says. “We’re looking to reach every Maltese, every business, every corner of this island. Because we believe that everyone deserves the convenience and security of mobile payments.”